An LLM reads millions of pages, reviews and threads to answer a buying question. We don’t guess what it will say — we measure what it actually recommends, across engines, and turn it into a fixed, auditable record a shopper can trust.
Ask an assistant what to buy and it collapses millions of signals — documentation, reviews, forum threads, comparisons, tutorials — into a single spoken recommendation. That answer shifts by phrasing, by engine, by day. The shopper sees only the answer, never how it was reached or how stable it is. The brand can’t see it at all — and can’t prove it.
We don’t retrain models or claim to read their internals. We ask real buying questions — many phrasings, no brand names — across ChatGPT, Perplexity and Gemini in their web-grounded modes, record which products are named and how often, and compress that into one honest number per brand × category × market.
A summary of the AI shelf — not our opinion of it.
On a product page, a shopper sees at a glance whether AI assistants actually recommend that product for their need — with a link to the evidence behind it. Honest by construction: when there’s no signal — a new product, or one the assistants simply don’t name — we show nothing, never a negative mark. The full method lives on the methodology page.
“Frequently recommended by AI for <intent>” — a measured frequency, on a date, across named engines. Nothing more, and nothing less.
Aggregated across a whole category, this same measurement becomes a competitive metric we call AI Market Share — coming soon.